Practice Area Rebuild¶
Status: Ongoing Project: Website
What this is¶
A rolling rebuild of the firm's practice area pages — car accidents, trucking, premises liability, wrongful death, etc. — to bring them onto the SA Template System with consistent structure, brand rules, trust bars, and FAQ schema. Started before the location page push and has continued in parallel.
Recent passes¶
- Practice Area Pages: ATV Revision + Amazon Delivery + Skill Design Update (Feb 28) — early revision pass including ATV and Amazon delivery pages
- Louisville PI Page Build + Personal Injury Practice Area Overhaul (March 13) — the main Louisville PI landing page plus a broader practice area overhaul
- Practice Areas + Locations Rebuild, Sitewide CSS Cleanup, Skill Updates (April 2) — coordinated rebuild of practice areas + locations with CSS cleanup
- /practice-areas/ Compliance Audit, Redesign & Embedded Trust Bar Rollout Spec — compliance audit (banned words, fee messaging), redesign spec, and the embedded trust bar rollout
Pattern¶
Each practice area page follows: - SA Template base structure - Statute citations (KRS) and real Kentucky context - FAQ accordion with 6–10 Qs and JSON-LD - Embedded trust bar (Bigger Share Guarantee + Forbes + No Fee) - Internal links to the related location pages
Sources¶
- Practice Area Pages: ATV Revision + Amazon Delivery + Skill Design Update (Feb 28, 2026)
- Louisville PI Page Build + Personal Injury Practice Area Overhaul (March 13, 2026)
- Practice Areas + Locations Rebuild, Sitewide CSS Cleanup, Skill Updates (April 2, 2026)
- /practice-areas/ Compliance Audit, Redesign & Embedded Trust Bar Rollout Spec